Showing posts with label Microsoft. Show all posts
Showing posts with label Microsoft. Show all posts

Saturday, April 26, 2008

Bungie making third-person Halo prequel?


Game magazine, EGM (Electronic Gaming Monthly) is reporting in the June issue of Quartermann's rumor column that Bungie's first game post-Microsoft will be a third-person Halo prequel "chronicling early skirmishes between the ODST troops and the Covenant" (that means: no Master Chief). They're not sure if this is related to Peter Jackson's mysterious Halo project, as Microsoft recently confirmed that they are hiring a team specifically for that. EGM says that Microsoft will be ready to reveal all once the hype-train for Gears of War 2 has come to a halt.

Wednesday, April 23, 2008

Halo Movie (On Again?)

Microsoft has confirmed that they are hiring for Peter Jackson’s “Halo” project. The company is looking for a Creative Director, Producer, Game Engineers and more to “help develop a new experience in the Halo universe.”

This is the best news yet for the Halo movie since it was announced in 2006. Click Here for full story.

Thursday, April 10, 2008

Behind the Game: Master Chief

Interesting story on how Halo 3's marketing team molded the image of Master Chief from being a hardcore game to a pop culture hero.

"Microsoft knew Halo 3 could be big, bigger than gaming itself. It wasn't about video games, wasn't about video games press, but the franchise had to become part of pop culture."

"We didn't have an awareness problem – people knew Halo 3 was coming out. We had a perception problem."

"People thought the game was hardcore, and not mainstream. To change that perception, the team wanted people to think about Master Chief as a hero. That's how we transcended from video games to pop culture."

Click Here for the full story.